Pure South Grass Fed Lamb

September 23, 2022
Pure south rack of lamb

It doesn't get better than Pure South's traditionally grown red meat for quality and flavour. 

Pure South is the produce of Alliance, New Zealand’s only 100% farmer owned red meat co-operative. Their farmers have been farming as nature intended for more than 75 years and produce New Zealand’s finest quality free-range grass fed nutritious and delicious red meat.   

Pure south lamb rack

Traditionally grown meat offers nuanced flavours and subtle differences in texture that change as the seasons ebb and flow, just as you would expect from the multiple flavour profiles of wine, coffee and craft beer. 

Pure South Grass Fed Lamb has a distinctive flavour profile and tasting notes, reflective of the unique environment it’s grown in, taking on the unique flavours from freely foraged pastures of lush, nutrient-dense green grasses, herbs, wild flowers and berries as well as the breed of animal, grazing conditions, forage, selection criteria and aging process. 

plate of lamb chops from pure south

Pure South Lamb won gold at the Outstanding NZ Food Producer Awards. The judges commented that Pure South Lamb was “an incredibly luxurious finely textured lamb. The flavour was fantastic and they have not tasted better”. 

Please visit puresouthshop.com for New Zealand’s finest grass-fed red meat delivered right to your door. 

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